How to enter into African market for Chinese agrochemical company [2014-9-1]
Along with the traditional regional pesticide market demand tends to be stable, some multinational company have gradually shifted his focus to Africa emerging market.
China is the major exporter of pesticides. In 2012, The export pesticide to Africa amounted to 239300 tons, accounting for 14.97% of total exports China pesticide. In 2013, exports amounted to 246400 tons, accounting for 15.2% of total exports China pesticides. Africa has gradually become the emerging market of China's pesticide export.
However, we shall take care of follows in African market.
(1) Choose marketable products
(2) Fully understand the registration regulations and procedures
(3) Perform the right market promotion
(4) Strengthen the control to financial risk
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